Enrique Iglesias

New single "Finally Found You" available on iTunes.

What do you think Enrique should do differently to market himself in the USA?

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I think we need to see him MORE on TV promoting his music but even when he's been on sitcoms, that's cool. Also we need to hear his music on the radio but the stations that play hiphop don't play his music. So . . .I guess maybe different stations. AND how about a tour!!! A "Fans tour" like 2006 would be great. (I know . . I want everything . . . . LOL)
I think he needs to release a new cd and promote the heck out of it. He needs to stay in the publice eye. As they say "out of site, out of mind" and I feel that is what has happened. He needs to make rounds to radio stations to get his music played.
I think Enrique needs to get back to the fans on a more personal level. The social media campaign is a good tool, but he needs to be a more consistent participant for it to be effective. Signing up for a TV show, not as a one time guest, but as a semi-regular for a period of time is something he has not done that could re-introduce him to fans. And depending on the show, introduce him to a new fan base. He needs to understand his real fan base and market to them; he's not a 19 year old boy and he doesn't really appeal to them, so stop acting like it!

Maybe sponsor a fan boot camp where he could meet with them (or have his reps meet with them) and hear their ideas. It worked for Bon Jovi with his pizza parlor edits for their first albums.

Perhaps a major movie deal for the soundtrack. He's got the writing chops to pull it off. Those are some of my thoughts.
Just a thought..is management interested about this and do they ask us this via you or did you come up with this question yourself (and I am not being negative here, just a thought, I think your worries and fears are real :( and I don't even live in the US!)
I would love to see him put out a DVD of one of his concerts. You can see it on tv from time to time so why not do a DVD of a full concert (with perhaps some extras to entice added to it). We get what we want and for him, it can only equal to moe money. Yes, I said "moe" -- :)

Cathy
I think he is a great actor 2!!! In some funny movie or seriouse... soupe operas..
I think Enrique should not change himself for the USA Market...

These past years its all about the Hip-Hop and R&B and I think Enrique should stay doing his own thing and his own sound.
And when he release a new cd, do promotion in some different states of America, like tv-shows and radio-shows where he both gives an interview and perform the song live. So people can hear this honesty in the song and also learn a bit more about his personality.

And if Enrique doesn't make a hit in America, doesn't mean he is not succesfull. He is very well in South-America, Europe,

Kiss Roos
I agree with you Roos.. but the US is a big market and an important one as well. Often artists are not fully recognized if they don't have a hit there..
Lets see?....what can I add that everyone below hasnt already said....LOL....okay, here is MY input:

Enrique needs to do EXACTLY the same thing that other well-known artists do---the ones who seems to be in the limelight all the time, year after year, and are succeeding well with it. As most of us fans often say---Enrique is the WHOLE PACKAGE, so of focusing on just his musial talent alone, why not focus on his looks, fashion attire, and acting ability as well. I mean, Enrique is a great commedian---one of the best, actually, as he can come up with the greatest jokes around and make the saddest and most depressed person in the world, smile a little.......so why not sign him up for this season's top sitcom on TV!...or Dancing With Stars, a soap opera once again, or any TV show that gains national attention almost immediately! In my opinion, Enrique would even be great in a dramatic film. In addition, they could show ads in movie theaters of his latest CD or upcoming tour, as I've seen them do this with Bon Jovie, while they are showing tons of commercial ads and previews for upcoming movies. In other words, PUT ENRIQUE OUT THERE EVERYWHERE SO PEOPLE OTHER THAN HIS FANS WILL KNOW THAT HE EXISTS!

P.S....Maybe even an infomercial!....LOL!
I think he need to be more on TV!!! commercials , shows, and albums signings !!! Also ,I live in Chicago and I have a concern . His music hardly plays on ( 103.5 Kiss FM) I try to request as much as possible but .... I do what I can. Please kike ... and fans lets do something about it !
Im not from usa, so i can't say a lot, but i guess he is doing great!
I realize that everyone has different tastes in music but I wish the whole world would love just as his fans do. Maybe I am being too "biased" about Enrique and his music, but I can't help it. Eight years Sept 21 is when I first laid eyes on him during the America: A Tribute to Heroes Special and I fell in love with him right away. I have never heard of him before that and I have never been the same since. There was something about him that drew me to him then, but as I had no friends around me that talked about him at that time, I didnt proceed to find out more about him until I attended my first concert of his a year later....then it really hit me!....the day after his concert I bought all of his CD's at once up to Quizas!....I was blown away while listening to them. The point I am making is that if Enrique's music can have that quick effect on ME, why cant it have the same effect on everyone else?....LOL!

Whatever his label or Enrique himself is doing in Europe, Argentina, Mexico, and all those other countries to attact those fans who still loves and supports him, the same EXACT thing needs to be done here in the USA....all I can say is that people here must have no taste in his great music at all, because it is such a waste for Enrique's music not to be played over the radio or have the record sales it so deserves!

Casey Jones said:
I kinda feel bad. I tried to keep constructive but I guess I couldn't help myself putting down the mistakes of the past but that's because I have this nagging feeling that the brain trust at Interscope think they made all the right moves with Insomniac and think that it failed simply "because". I feel that it's important to point out what they did wrong so if anyone out there is reading they don't repeat the same mistakes.

Wanda G. Iglesias said:
PUT ENRIQUE OUT THERE EVERYWHERE SO PEOPLE OTHER THAN HIS FANS WILL KNOW THAT HE EXISTS!


Wanda, I think you had a lot of good ideas but I think a lot of it may be beyond Enrique at this time. People have to want to feature him in their media and I have a feeling even booking Enrique on decent tv shows may be getting problematic. Even if they could, here's the thing...He was on Dancing With The Stars, So You Think You Can dance, he guest roled on two of the top rated sitcoms on tv, he was on a soap opera and everything. They did all that stuff last time and it still didn't work out.

Now that may be a bit unfair to say, I think that the label didn't appreciate how well Do You Know did considering many had written Enrique off. I'd put that down to the fact that he got good exposure and the fact that it was more in line with was currently popular. Arguebly the follow single got just as much exposure and it still failed.

The point I'm making is you can stick his face on dozens of Billboards, you can get him performing on the biggest tv shows, you can put Enrique everywhere but none of it will make a bit of difference unless the songs he's singing is what people want to buy.

On a more personal level I don't think Enrique does himself any favours by releasing stuff he doesn't want to. When Enrique gives a sarcastic answer to why he releases his latest single or shrugging his shoulders and saying "because my record company made me". heck he even told a radio DJ or two he didn't even like the song he was promoting and one time spend a good portion of the interview talking about the song that should've been released instead.

This kind of stuff hardly inspires people to buy his album or go see him in concert. If Enrique is incapable of faking enthusiasm then he needs to release what makes him feel confident about. The weird thing I think Enrique has fairly good judgement in this area, it's the label that seems to hold him back.

I also think the marketing should fit the album. Trying to promote on AC like the did with Somebody's Me was an okay idea given the song but Enrique burned his bridges with that audience when the all bought Escape on the stregnth of Hero and ditched him when they realised that the entire album was very different. Even if they fell for the same trick twice we'd be back to square one with them soon ditching Enrique when they heard the rest of the album. Unless he's willing to compromise and become a proper balladeer then CHR is the way to go and he needs to come up with songs that that wont get ignored and shunted onto other formats. The marketing is secondary to that.

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